Unlock new growth opportunities and reach new clients through a market development strategy tailored to your industry.
In an ever-changing economic environment, standing still is no longer an option.
Expanding into new markets — whether geographical, sector-based, or targeting new customer segments — is a powerful lever to ensure your company’s growth and long-term sustainability.
With Softenza Consulting, you benefit from a structured and pragmatic approach to identify the best opportunities, minimize risks, and maximize your chances of success.
Analyze growth markets and select those with high potential for your business
No longer dependent on a single market or a single type of customer
Leverage new targets to generate additional revenue
Anticipate trends and get ahead of your competitors
Identify opportunities and assess the feasibility of your expansion projects.
Positioning, target segments, distribution channels, and tailored action plans.
Build alliances to accelerate your entry into new markets.
Adapt your offer and processes to local market specificities.
Implement performance indicators and adjust your actions in real time.
Softenza Consulting stands out for its strategic and operational expertise, tailored to each organization.
Healthcare, hospitality, corporate services, manufacturing, and design — we understand your challenges.
A pragmatic approach based on analysis and action
Each market is unique: our recommendations adapt to your reality and your ambitions
From study to operational implementation, we guide you every step of the way
Supported companies that have gained market share and boosted their growth
Discover how Softenza Consulting helped its clients expand successfully and conquer new business territories.
Average rating based on 28 client reviews
Our entry into a new client segment was a success thanks to detailed analysis and an effective action plan.
Softenza Consulting helped us structure our international expansion and establish strong strategic partnerships.
Their expertise in market development allowed us to diversify our revenue streams and increase our turnover by +35% in one year.